Being proactive may not be enough.
In Daniel Burrus' book, "Flash Foresight," he refers to the dictionary definition of proactive as being: "Take charge, energetic, driven, bold, dynamic." He talks about what being proactive usually looks like: someone who doesn't wait or hold back. They act now!
He asks us to consider whether the action we are taking in being proactive is the right action and suggests that solving today's problems before they become worse might be insufficient in today's changing environment. Burrus suggests being preactive which he defines as "taking positive action that anticipates future known events." Staying on top of trends, both hard and soft, may be the key to being preactive.